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IBM cuts down IT support staff w/ Mac deployment, says 5% of Mac users call help desk vs 40% for PCs

Deploying Macs to employees has helped IBM significantly reduce its IT staff and cut down on time and costs, the company’s VP of Workplace-as-a-Service Fletcher Previn explained at a recent talk during the JAMF Nation User Conference (JNUC). Previn offered some insight into how offering Macs has improved efficiency for the company’s internal IT staff since […]

http://9to5mac.com/2015/10/15/ibm-mac-support/

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Apple tops Interbrand’s list of the world’s most valuable brands for 3rd consecutive year

Interbrand has named Apple as the world’s most valuable brand for the third year running, estimating that it increased its total value by 43% in the past year to hit $170B. The company bases its estimates on a mix of the financial performance of the company, its ability to influence purchase decisions and the degree […]

http://9to5mac.com/2015/10/05/apple-worlds-most-valuable-brand-2015/

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Apple/IBM partnership piloting scheme with Japan Post to monitor the elderly

A low-tech scheme where postal workers from Japan Post check-in on how elderly residents are doing is about to go hi-tech with the help of iPads, reports the WSJ. The pilot scheme – one of the fruits of the Apple/IBM partnership – will see Japan Post hand out free iPads to 1,000 older citizens to allow […]

http://9to5mac.com/2015/04/30/apple-ibm-japan-post/