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It’s Now Officially Sundar Pichai’s Show At Google

Welp, journalists got some inbox candy on a Friday from Google — an invite to an event on September 29. What will the event be about? Is it hardware? Has to be hardware! Is it software? Has to be software! Is it…yes. It has to be that, too.
My point is that it doesn’t even matter what they launch: Google has had hundreds of product launches, and it will have hundreds more.

http://techcrunch.com/2015/09/18/you-only-have-one-shot/